Work
Products I've helped ship, and what changed.
Every case study leads with the result. Filter by service to find work like yours.
How Simsola AI grew one scoring engine into three products
ATS integrations, a candidate product, guided onboarding and lifecycle email for an AI interview-assessment platform.Read the case study- 4
- ATS integrations specced
- 3
- Products on one engine
- 6
- Step guided tour
How Family Elf turned a founder-built prototype into a sprint-ready AI app
Team setup, product brief, roadmap, PRDs and pricing for a non-profit family AI helper.Read the case study- 84
- Features specified
- 53
- Roadmap items
- 21
- Features shipped
How Connecty AI grew daily active users 45% with a guided onboarding tour
A guided onboarding tour for an AI analytics chat product.Read the case study- 45%
- More daily active users
- 78%
- Onboarding completion
- 60%
- Faster time to first value
How Sabhi got messaging, payments and shipping into one launch plan
PRDs, a launch journey and 300+ UAT scenarios for a B2B messaging, payments and shipping platform.Read the case study- 8
- Feature PRDs
- 13
- Step launch journey
- 300+
- UAT scenarios
How Curo went from founder vision to a sprint-ready payments MVP
Strategy, personas, a 62-item MVP roadmap and PRDs for a safer digital check.Read the case study- 4
- Research personas
- 5
- Strategy pillars
- 62
- MVP deliverables
How Streann lifted activation 35% by rebuilding onboarding and email
An onboarding and email-automation overhaul for a B2B2C streaming platform.Read the case study- 35%
- Activation uplift
- 63%
- Onboarding completion
- 52%
- Email engagement
How Lite Monitoring went from a concept to an MVP-ready blueprint
0–1 strategy, research and design for a developer uptime-monitoring app.Read the case study- 3
- Personas defined
- 6
- Core flows prototyped
- MVP
- Design system and prototypes delivered
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